Big Data Principles and Practices

Organisations generate large amounts of data through their daily operations, customer interactions, digital platforms, financial transactions, workplace systems, and connected devices. However, the value of data depends on how effectively it is understood and used.

 

This introductory course provides participants with a clear and practical understanding of Big Data and its role in the modern workplace. It explains essential concepts in simple business language and demonstrates how organisations use data to understand situations, improve services, solve problems, and support better decisions.

 

The course is designed for professionals from all functions and does not require technical or programming experience. Through practical examples, discussions, and straightforward exercises, participants will learn how to recognise useful data, understand basic analytical findings, identify data-quality concerns, and explore responsible Big Data applications within their own work environments.