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Customer Service in Social Media

SMCS-410

Course Code

3 Days

Duration

4

Upcoming Dates

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Sector Name

Sales, Marketing and Customer Service

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01 Nov 2026 | 03 Nov 2026
Riyadh, KSA
$3,250
Limited Seats
11 Jan 2027 | 13 Jan 2027
Dubai, UAE
$3,250
Upcoming
10 May 2027 | 12 May 2027
Dubai, UAE
$3,250
Upcoming
04 Oct 2027 | 06 Oct 2027
Texas, USA
$4,950
Upcoming

Course Introduction

Today’s technology-driven era has opened boundless opportunities for companies to reach their customers and offer their products and services. At the same time, companies have started utilizing social media customer service to attend to a wider audience's needs. However, setting up, managing, and monitoring a social media customer service program is not an easy task.


Customer Service in Social Media


This training course is designed to provide participants with the essential concepts related to the current trends and application of social media in the customer service field, as well as the tools for creating content, monitoring notifications, and posting techniques. The course will explore the steps on how to set up your social media customer service program, handling complaints and negative comments on social media, and responding to a high volume of customer queries.

Course Objectives

  • Gain a comprehensive understanding of the current social media landscape and its connection to customer service.
  • Identify and use tools to aid social media management
  • Apply best practices for responding to customer service queries via social media
  • Consider how to incorporate proactive customer service content into their accounts
  • Understand the importance of social media monitoring/listening and use search tools to identify customer service opportunities
  • Effectively handle complaints and negative comments on social media
  • Utilize strategies for effectively managing large volumes of customer enquiries
  • Monitor and assess the organization’s social media customer service approach.