
DIGTR-452
Course Code
5 Days
Duration
4
Upcoming Dates
Sector Name
A recent IBM poll of fifteen hundred CEOs identified creativity as the number-one “leadership competency” of the future.
Apple’s slogan "Think Different” is inspiring but incomplete. That explains that innovators must act consistently differently to think differently. Through understanding, reinforcing, and modeling the innovator’s DNA, whereas the modern theory of competitive advantage considers innovations as one of the most important sources of competitive advantage.
This Interactive “The Innovator’s DNA” program is inspired by two of the best books that tackled this topic: The Myths of Creativity & The Innovator’s DNA. We will highlight the mistaken ideas that hold us back and explore how anyone can embrace a practical approach, grounded in reality, to finding the best new ideas, projects, processes, and programs to meet the increasing demands from businesses and citizens in a rapidly changing and technologically evolving environment.
01 Nov 2026 – 05 Nov 2026
Online, Virtual
01 Nov 2026 – 05 Nov 2026
Riyadh, KSA
01 Nov 2026 – 05 Nov 2026
Online, Virtual
02 Nov 2026 – 06 Nov 2026
Texas, USA







